Welcome Mary Robbins to the Woods Bros family November 29th, 2011

Mary Robbins
Mary Robbins joins the Seward office. She grew up in Lincoln, NE and attended Lincoln Northeast High School and Southeast Community College where she earned a degree in Early Childhood Education. She has had her Sales Associate license since 2007 and specializes in residential homes. She has two sons and three grandchildren. Her hobbies include making quilts and spending time with her dogs. Mary can be reached at 402-890-6001 or Mary.Robbins@woodsbros.com.
Fall & Winter Seasonal Maintenance Guide November 28th, 2011
By: Karin Beuerlein
If you live in the Midwest, here are maintenance jobs you should complete every fall and winter to prevent costly repairs and keep your home in peak condition.
Certain home maintenance tasks should be completed each season to prevent structural damage, save energy, and keep all your home’s systems running properly. What maintenance tasks are most important for the Midwest in fall and winter? Here are the major issues you should be aware of and critical tasks you should complete. For a comprehensive list of tasks by season, refer to the to-do list in the original article.
Black, Hardesty earn professional GRI designation November 22nd, 2011
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Lori McGinnis Black and Matt Hardesty, both Realtors with Woods Bros Realty, have been awarded the Graduate Realtor Institute (GRI) designation.
Black and Hardesty completed the curriculum required for the designation by attending 90 hours of classroom instruction covering a variety of subjects, including contract law, professional standards, sales and marketing, finance and risk reduction.
The GRI designation sets those Realtors who have obtained it apart because it indicates to the public that they have obtained a professional educational foundation on which to base the services they provide.
Black is a Realtor with Woods Bros Wilderness Hills office. She works with her husband Tony Black, also a Realtor in the Wilderness Hills office. They work with all types of home buyers and sellers, focusing much of their work on new residential construction projects.
Hardesty, of the Lincolnshire Square office, strives to exceed minimum continuing education requirements and has plans to obtain all designations currently offered by the National Association of Realtors. As a result of 11 years as a commercial construction project manager prior to becoming a real estate professional, Hardesty has extensive knowledge of construction and believes in a much higher level of service to his clients.
Woods Bros Realty, an affiliate of HomeServices of America, is a full-service company offering over 120 years of expertise in real estate as well as experience in mortgage, title, closing, and insurance services. Providing an easier way to buy and sell, more than 250 sales associates work with clients in Lincoln, Seward, Beatrice, York, Grand Island, Wahoo and southeast and northeast Nebraska. For more information about Woods Bros Realty, visit www.WoodsBros.com.
Home Staging Tips November 22nd, 2011
I don’t want to spoil your day, but if you are thinking of selling your home, you need to prepare yourself for what could be a very emotional, physical, frustrating experience. However, there are certain things you can do to lessen the pain. It’s summed up in the word: staging.
Staging is best described as the things you can do to make your home shine. Here are some tips:
• Start from the outside. Make the house warm and inviting from the minute someone pulls up. Tidy up the yard, make sure the outside lights are on, add a clean doormat, paint the door if needed, and display a seasonal wreath or other door hanging.
• Once someone opens the door, make sure your house smells fresh. Don’t overwhelm them with a strong fragrance, but be sure any smoke, cooking or pet odors are gone. A good trick is to bake cookies or simmer some vanilla extract in water on the stove.
• Look around the house and be sure all the floors are clean, carpets don’t have stains, walls are wiped free of smudges, and counter tops, bookshelves, fireplace mantles are free of excess clutter. Displaying a few items is okay but it’s probably best to box up your collections and keep them stored for your next house.
• Especially remember to remove all personal photos. You want the people looking at your home to think of their family living there.
• Re-arrange furniture so there is space to walk through each room. This might require removing a few extra pieces of furniture. You don’t need to move everything up against the walls. Try to create cozy areas, especially in the living room and family room.
• Open your closets. Yes, the buyers will be looking in all your closets. It may be time for to box up and store out-of-season clothes or to thin out your wardrobe. You want the buyer to see that there is a lot of space.
• Do the same in the basement or attic. Invest in some storage totes and get everything organized. If you must, store some items at a friend’s house or rent a storage space. Don’t overlook the garage either.
• For most buyers, the kitchen and bathrooms are especially important. Be sure everything (even inside the stove) is scrubbed clean. You might even plan to have a fresh set of towels that go out just for showings. And keep a bathroom tote handy so you can keep all your personal items (toothbrush, shampoo, etc.) in there. You can plan to put it in the trunk of your car whenever there is a showing.
Remember, none of these suggestions cost a lot of money, just time. Anything you buy can be moved to your next house. These steps could result in a quicker sale and perhaps a better price for your home. And the sooner you sell, the sooner you can be moving on to your next “home sweet home”.
Cheap and Easy Home Staging Tips November 22nd, 2011
Home staging is a wonderful way to help your home sell more quickly! Buyers are more motivated to consider purchasing a home that suits their family size, budget, and location requirements, but also one that appeals to their senses. What will a buyer see, smell, hear, and touch when they tour your home for the first time?
Contrary to what you may have heard, staging your home to sell doesn’t have to be expensive. Sure, you can hire a decorator or invest in new furniture or renovations. However, if you’re like many sellers I work with, high-end staging may not be in your plan or budget.
That’s why I put together the best staging tips for the do-it-yourselfer. The list I’ve included has been useful to lots of other happy clients. I hope you’ll find it helpful, too!
Home Staging: The Ten Best Do-It-Yourself Tips For $100 Or Less
- Potted Plants, small or large, are one of the easiest and least expensive ways to create visual appeal.
- Home Fragrance such as scented candles, sprays, and plug-in type fragrance gadgets in delicate scents can work wonders.
- Steam Cleaning — Rather than investing in a professional service, rent the machine for one day, and rejuvenate carpets and drapes.
- Baskets and Decorative Containers can help organize scattered items and eliminate clutter.
- Light Bulbs and Dimmer Switches — Brighten dark areas and rooms or soften harsh light with dimmers and the newer soft light bulbs.
- Paint over unusual colors or update stark white walls with a contemporary neutral tone.
- Fresh Flowers — Inexpensive arrangements in vases you already own look beautiful and will smell naturally fresh.
- Throw Pillows will instantly update an old sofa or chair or make a plain bed look luxurious.
- Maid Service can be costly, but hiring one for a day or a few hours is affordable-and it’s worth it to make a kitchen or bathroom sparkle!
- Snacks! A bowl of polished apples, a bunch of grapes or a plate of fresh cookies makes your home look warm and inviting.
One of the tricks-of-the-trade used before showing a home is “staging.” Good staging looks at every feature of a home and finds ways to show it off to its finest advantage. Whether your home is already picture-perfect or needs a bit of sprucing up, these staging tips, taken directly from decorating professionals, are worth considering.
The Top Ten Professional Home Staging Tips Every Homeowner Should Know
- Create the illusion of space by rearranging the furniture. Try different combinations or remove and store pieces that make it feel crowded.
- Arrange the furniture in living areas into intimate groupings that suggest entertaining and ideal conversational settings.
- Consider rental furniture, especially when the pieces you have don’t match, are badly worn, or are in any state of disrepair.
- Add decorative pillows and slipcovers in warm neutral tones to hide flaws and make pieces blend.
- Eliminate clutter. Store or get rid of appliances, gadgets, newspapers, mail or anything that takes up space or distracts attention.
- De-personalize your home so buyers can imagine living in it. Store pictures, awards, trophies, collectibles, and other personal keepsakes.
- Paint walls in inviting neutral colors to cover flaws and freshen rooms.
- Add small luxurious touches to bathrooms and bedrooms. Think plush towels, fresh flowers, high-end bed linens, and pretty bath soaps.
- Eliminate unpleasant odors and smells that can kill a sale. Fragrant candles, plug-ins, and home sprays can help, but nothing smells better than clean.
- Plants add an aura of softness and warmth to any room. Large or small, real or silk-they’re a favorite of professional stagers.
The PRICE Is the Same, But the COST Is Less November 16th, 2011
There is more and more research coming out showing that it makes great financial sense to purchase a home today . Whether it be rent vs. buy ratios, income-to-price ratios or income-to-mortgage payment ratios, purchasing a home right now is a bargain compared to historic norms. Now we want to look at the COST of a home today compared to pre-peak prices.
According to the most recent S&P Case Shiller price index, residential real estate values have returned to 2003 1Q PRICEs. That, in itself, says something. However, when you factor in mortgage rates, the case for buying a home today becomes even more compelling.
In 2003, 30 year mortgage rates stood at 5.88%. Today, they are 4%. How does that impact the actual COST of a home? On a home purchased for $250,000, here is the difference in monthly cost:

That means you save $285.30 a month, $3,423.60 a year and $102,708 over the life of a 30 year mortgage! You buy the home for the same PRICE but the COST is over $100,000 less.
Bottom Line
This is why so many financial advisors are saying that this may be one of the greatest times in history to purchase a home.
An Easier Way to Buy and Sell Video November 11th, 2011
Top 5 Questions to Ask When Interviewing a Real Estate Agent November 8th, 2011
1. How long have you been in the business?
Clients want to know they’re working with someone who knows how to do their job. Experience counts whether buying your first home or selling an investment portfolio of multiple properties. Buyers and sellers of real estate want to work with experienced agents who know how to manage their transaction from start to finish effectively.
2. What’s the worst case scenario of buying/selling?
Clients want to know the risk factors. Real estate is not perfect and sometimes clients assume risk. Knowing the worst possible outcome of any situation helps a client prepare themselves for battle if necessary.
3. What’s the best case scenario of buying/selling?
Clients want to know the benefits. Just as clients need to anticipate risk, they also need to perceive the benefit of taking action, whether in terms of accomplishing part of The American Dream of owning their first home, or realizing profits from smart investing.
4. Can you get the job done, whether buying or selling?
Clients want results. Rather, clients expect results.
5. How soon can we go to work?
Clients want service now. Today’s real estate client has mulitple tools at their disposal to get information quickly and without contacting an agent directly. Websites, text messaging, email, are tools that agents need to manage efficiently to satisfy the clients’ needs for instant service.
Bob Branchaud celebrates 20 years with Woods Bros Realty November 7th, 2011

CEO Gene Brake and Manager Judy Sasek present Bob Branchaud with a 20-year clock
Woods Bros Realty welcomes Gail Chapman and “Boomer” Peterson November 7th, 2011

Tyler Peterson

Gail Chapman
Woods Bros Realty would like to welcome the following new agents to the company:
Gail Chapman joins the York office. She recently retired from a 40 year teaching career. She decided to join her husband Frank in the world of Real Estate. As a team they will be “The Spouses Who Sell Houses!” Gail grew up in Strang, NE and attended Geneva High School. She earned a Bachelor of Science in Education from Kearney State College. Gail and Frank are grandparents. Two sons and their wives have blessed them with six granddaughters. (Ask them if the have pictures) Her hobbies include traveling, home decorating, reading and she is also a rag doll collector. Gail is excited about her new career in Real Estate! Gail can be reached at 402-366-4184 or Gail.Chapman@woodsbros.com.
Tyler (Boomer) Peterson joins the Country Club office and will be working with his parents, Bob and Sally Peterson. He grew up in Lincoln and attended Southeast High School. He moved to North Carolina where he attended Wake Forest University. He and his wife, Julia, are expecting a baby girl in December. Tyler can be reached at 402-430-2318 or Tyler.Peterson@woodsbros.com.
October By The Numbers November 7th, 2011
Here are the October numbers from all Woods Bros offices, including Lincoln, Seward, York, Beatrice and Grand Island:
- $33,557,185 Total Volume Closed (Down 6% from Oct. 2010)
- 263 Total Sides Closed (Up 26% from Oct. 2010)
- 265 Sides Placed Under Contract (Up 46% from Oct. 2010)
- 451,105 Page Views on WoodsBros.com
- 48,749 User Sessions on WoodsBros.com
- 5,775 Users Sessions from Mobile Devices
- 47 New Saved Searches on WoodsBros.com
- 913 New Saved Properties on WoodsBros.com
- 394 New Customers/Clients on WoodsBros.com
- 1,338 Daily Active Users on Facebook.com/WoodsBros
- 186 Text Inquiries to WOODS at 59559
- 3,026 Guided Tour Views at WoodsBros.com
- 394 Views on MyWoodsBrosTV.com
View our monthly Market Snapshot here.
Welcome Denny Wullenwaber to the Woods Bros family November 3rd, 2011

Denny Wullenwaber
Denny Wullenwaber joins the Seward office.
Wullenwaber grew up in Utica, Nebr. He attended Centennial High School and has worked at Hughes Brothers for 31 years. He has seven years of real estate sales experience with a proven sales record. Customer satisfaction is his top priority.
He and his wife Cheri have four children and seven grandchildren. His interests are Nebraska football and hunting.
Denny can be reached at 402-641-2196 or Denny.Wullenwaber@woodsbros.com.



